Senior Executive
EXL Service · kochi, IN
MarketingGeneralmarketing automationsalesforceemail marketingdata analysisproject managementsegmentationa/b testingcommunication
As a Marketing Automation Specialist, you will manage the marketing automation platform, focusing on email marketing program development, execution, and performance analysis. You will work closely with designers and project managers to implement initiatives and optimize campaigns based on metrics. Strong knowledge of Salesforce and project management skills are essential.